Welcome to Audience Studio's Trailhead Live Schedule!
Starting in May 2020, the Audience Studio Training Team will begin live streaming our webinars through the Trailhead Live platform.
You may be asking yourself, What is Trailhead Live?! Well, you have come to the right place! Trailhead Live is an online platform where Salesforce experts host live sessions covering the most in-demand topics and skills across Salesforce products. The content is free and easy for anyone to access! You can watch sessions via live stream or view them later in a content library. Think "peloton experience" ... but for Trailhead!
In the first table below, you will find the topics, dates, times, and a brief description of upcoming Audience Studio Trailhead Live sessions. There is no registration required. When it comes time to watch, you can simply click "Let's Go Live" or bookmark the link for future use!
In the second table below, you will find links to previously recorded Audience Studio Trailhead Live sessions. No password is required to access these links. Instead, simply click the link and view the recording.
| Topic | Date | Time | Region | Link to Trailhead Live Schedule | Description |
| Audience Planning & Discovery with the Audience Studio (Part 1) |
|
|
|
Recording Below | Want to better understand your target audience? Have a hypothesis about who users are and want to test it out? Tune into this first in a three part series to understand how the Audience Studio can help with audience discovery and planning for future campaigns. During this session, we'll cover best practices for determining target audiences and how to start the testing process. |
| Audience Planning & Discovery with the Audience Studio (Part 2) | Nov. 18th 2020 | 12:00PM EDT | AMER EMEA | Let's Go Live | Want to better understand your target audience? Have a hypothesis about who users are and want to test it out? Tune into this second in a three part series to understand how the Audience Studio can help with audience discovery and planning for future campaigns. During this session, we'll cover the reports used for audience testing and how to analyze them. |
| Nov. 19th 2020 | 2:00PM AEDT | APAC | Let's Go Live | ||
| Audience Planning & Discovery with the Audience Studio (Part 3) | Dec. 2nd 2020 | 12:00PM EDT | AMER EMEA | Let's Go Live | Want to better understand your target audience? Have a hypothesis about who users are and want to test it out? Tune into this third in a three part series to understand how the Audience Studio can help with audience discovery and planning for future campaigns. During this session, we'll cover how to identify gaps in your current targeting strategy and how to develop an action plan for the future. |
| Dec. 3rd 2020 | 2:00PM AEDT | APAC | Let's Go Live |
| Topic | Date | Link To Recording |
| What is Audience Studio? | May 13th, 2020 | Recording Here |
| Audience Studio: What is a Segment and what can I do with it? | May 27th, 2020 | Recording Here |
| Audience Studio Data Types (Mine, Yours, Ours) | June 10th, 2020 | Recording Here |
| Building Your Match Table with the Audience Studio | July 8th, 2020 | Recording Here |
| 2nd Party Data and Data Studio | July 15th, 2020 | Recording Here |
| Audience Studio to Journey Builder | July 22nd, 2020 | Recording Here |
| Consent Management with the Audience Studio | August 5th, 2020 | Recording Here |
| Audience Studio's Lookalikes, CDIM, and Segment Overlaps | August 19th, 2020 | Recording Here |
| Marketing Cloud to Audience Studio: Strategy and Use Cases | September 2nd, 2020 | Recording Here |
| Audience Studio's Addressable ID's and Partner Management | October 1st, 2020 | Recording Here |
| Audience Planning & Discovery with the Audience Studio (Part 1) | November 4th 2020 | Recording Here |
1 Comments
This is high quality content! Thanks for putting it together and sharing it. 👍🏻🙂