Consumer Rights Management UI Configuration Settings

NOTE: This documentation references many concepts addressed in the glossary of terms. Please visit this page before you continue.

Privacy policy settings are available only to DMP account admin users. Follow these steps to access the settings through the consent management console.

  1. Click Manage
  2. Click Capture
  3. Click Consumer Rights

View Consent Reports

Within the admin console, you can check the population sizes for each consent flag. While this report does not provide consent settings for every user individually, the aggregate report helps you understand how many users within your account consented to which flags.

Follow these steps to access the report.

  1. Click Manage
  2. Click Capture
  3. Click Consent

The consent processing summary shows you how many users you collected a consent signal from, and how many users you do not have a consent setting for.

The consent population distribution shows the count of users that gave consent for each consent category.

Organization Links

From the UI, you can see what organization links exist for your account. If your organization is linked, you see all pertinent information about the current links defined in the configuration screen.

 

Organization_Links_2.png

Setting Policy Regime Association Method & Defaults

From the consent management section of the DMP UI:

  1. Select Edit Configuration
  2. Select your desired policy regime association method
  3. Select your default policy regime
  4. Click Save

Defining Second Party Consent Defaults

To set your defaults, follow these steps. From the consent management section of the DMP UI:

  1. Select Edit Configuration
  2. Select your desired consent defaults for each consent flag
  3. Click Save

These consent flags contain default values based on the global standard policy regime.

  1. Data Collection = True
  2. Analytics = True
  3. Targeting = True
  4. Cross Device = True
  5. Data Sharing = False
  6. Reidentification = False

Back-filling Consent for Historical Activity

To set your defaults, follow these steps. From the consent management section of the DMP UI:

  1. Select Edit Configuration
  2. Select the Check to apply checkbox
  3. Select your desired consent defaults for each consent flag
  4. Click Save

 

If you do not want to backfill consent, simply leave the checkbox unchecked. If the settings are greyed out, then no backfill will be recorded.  This will result in all users being categorized based on direct, indirect, and default (Policy Regime resolution) consent signals.

Defining Consent Resolution Defaults

Because targeting, cross-device, data sharing, and re-identification all require segment processing (analytics), the DMP does not support a user consenting to any of these consent categories without also consenting to analytics. In the case where you provide the DMP with an affirmative consent for these consent categories but a negative consent for analytics, the DMP references a default configuration to resolve the consent conflict.

  • True - This option sets all consent flags to true to avoid the conflict.
  • False - This option sets all consent flags false to avoid the conflict.

 

Deleting Erroneous Data Collection

When Salesforce DMP Infrastructure is fired via the Control Tag or SDK, then the user consent signals will be checked before any data is sent back into the DMP.  For example, if the consumer has dissented from data collection, then the Control Tag will not fire pixel.gif for that consumer.  There is the possibility that other tags such as ad_impression pixels are firing outside of the Control Tag or SDK.  In those instances, the ad_impression.gif will fire and data will be logged in the Salesforce DMP, however that data will not be used if the consumer has dissented from data collection. 

If you would like to ensure that any rogue data that may be logged into the DMP gets deleted, please check the second toggle under the Conflict Resolution section of the Consumer Rights Management Configuration UI.  When checked, all raw data will be deleted on a daily bases for consumers who have dissented to data collection.

 

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